Brand New Vision is tackling the three main areas of the fashion cycle.
Phase 1. How product is conceived, designed developed and validated.
Phase 2. How it is sold and marketed to the consumer.
Phase 3. How it is made and delivered to the customer and, in that process, how contributors are rewarded, fairly and transparently.
We have broken that down into various major tasks and are currently in the process of building a platform that addresses all of Phase 2 and the priority sections of Phases 1 and 3.
If you want to understand a bit more about how other companies are addressing the use of technology and digital tools have a read of this article which touches on a few companies including Levi's and also, take a look into Betabrand.
We have a great team of industry professionals, tech genii, young blood and wizened (cynical) advisors. Contact us if you would like to know more or get involved.